Note: The job is a remote job and is open to candidates in USA. Moonshot is a decentralized finance app that enables users to trade cryptocurrencies on-chain through a user-friendly mobile interface. The Growth Lead will build and run the company’s growth function, owning user acquisition and engagement strategy, paid and organic channels, performance optimization, and team development.
Responsibilities
- Own growth strategy end-to-end: set the roadmap for user acquisition and engagement, and own the numbers behind it
- Run paid acquisition across Meta, Google Ads, TikTok Ads, X Ads, and other platforms as they become relevant
- Drive organic and creator-led growth through UGC and clipping strategies, sourcing, briefing, and scaling content that performs
- Generate and test ideas constantly; you're not waiting for a brief, you're bringing the brief
- Build and lead the team as we scale: hire, onboard, and manage the growth marketers and specialists you need
- Report on and iterate against performance: kill what doesn't work, scale what does, fast
Skills
- • A few years of experience scaling a consumer product, as a growth hacker/marketer inside a consumer app (social, fintech, gaming), or at an agency running growth for products like these
- • Hands-on channel experience with UGC, clipping/content strategies, and paid social/search
- • A scrappy, high-energy operator mindset; you're hungry, hands-on, and thrive building the playbook as you go, not running someone else's
- • Comfort with ambiguity and pace; you don't need a fully mapped org or process to start moving
- • Crypto experience, as a retail trader or through work at a crypto company
- • Understanding of trader psychology, incentives, and habit loops
Benefits
- Early Equity opportunities
- 5% 401(k) Match
- Health benefits (75% premium coverage)
- $150,000 in life insurance coverage
- $1,000 one time office set up stipend
- Flexible PTO
Company Overview