Note: The job is a remote job and is open to candidates in USA. Enhanced is on a mission to redefine the future of sports by merging scientific progress with elite athletic performance. They are seeking an experienced Email Marketing Manager who will own the email and SMS marketing channels, optimizing campaigns and improving performance to drive revenue and engagement.
Responsibilities
- Own email and SMS end to end, including Klaviyo and Customer.IO, campaign execution, send cadence, and the marketing calendar
- Audit and optimize the existing program across flows, segmentation, deliverability, and list health to find growth opportunities
- Rebuild and improve core lifecycle flows: welcome, abandoned cart, post-purchase, and subscription/autoship journeys
- Partner with creative and brand to develop on-brand content that drives engagement and conversion
- Build a revenue-focused calendar tied to launches, promotions, and business goals
- Evaluate subscription and autoship email programs on an ongoing basis, improving performance through better segmentation and messaging
- Run a consistent testing program, both A/B and multivariate, across subject lines, creative, copy, timing, and audience segments
- Protect deliverability, sender reputation, inbox placement, and list health through ongoing monitoring and hygiene
- Manage day-to-day relationships with email technology partners and agencies, including Klaviyo, Customer.IO, Recharge, Friendbuy and Alia
- Establish weekly reporting on the metrics that matter, flagging what's working and fixing what isn't
Skills
- 4+ years owning and growing email marketing programs with measurable revenue impact
- Hands-on Klaviyo experience (or a comparable ESP) across campaigns, flows, segmentation, and reporting
- Strong understanding of deliverability, list health, inbox placement, and compliance
- Experience driving growth in e-commerce and/or subscription businesses
- A data-driven approach that uses testing and analytics to improve performance
- Organized and detail-oriented, strong on both strategy and execution
- Comfortable owning a channel end to end in a fast-moving, ambiguous environment
- Authorized to work in the United States (no sponsorship required)
Company Overview