Note: The job is a remote job and is open to candidates in USA. Prove It Media is a full-service communications firm specializing in multi-channel advertising campaigns, innovative messaging, and targeted client communications. The Digital Media Associate will build, launch, monitor, troubleshoot, and optimize paid digital media campaigns across multiple platforms, while supporting tracking, attribution, reporting, and dashboard development.
Responsibilities
- Handle day-to-day digital ad operations, including campaign set-up, creative upload, UTM attribution across multiple platforms including Meta Ads, Google Ads, The Trade Desk and DCM
- Own assigned campaigns independently, and monitor, troubleshoot, and optimize for efficiency, pacing, and performance
- Identify metrics/grains/dimensions and pull ad reporting tailored to requests
- Assist with onboarding 1P data segments into our programmatic DMP
- Interface and communicate with account executive team and translate strategy into actions within ad platforms
- Keep an ear to the ground of the ever changing digital ad landscape and provide insights and learnings to the greater team
- Work fluently across GA4 and legacy Google Analytics (UA)
- Support conversion tracking setup, QA, and debugging using Google Tag Manager
- Ensure accurate tracking of key actions across websites, landing pages, and paid media platforms
- Assist with attribution analysis and performance interpretation to inform optimizations
- Identify and flag tracking issues or data discrepancies proactively
- Build and maintain performance dashboards using Looker Studio and in-platform reporting tools
- Support regular reporting deliverables with clear, accurate, and timely data
- Partnering with strategy leads to surface insights, trends, and optimization opportunities
- Maintain data integrity across all reporting outputs
Skills
- • Bachelor's degree with at least 1 year experience in running paid digital ads (agency experience preferred)
- • Fluency in digital media concepts (e.g. CPM, CPC, bounce rate, reach, etc)
- • Hyper-diligent organizational skills and attention to detail
- • Competence in Excel/Sheets
- • Enthusiasm for the digital ad industry and a willingness to continually learn
- • This is a remote position, but will require work during West Coast timezones and will require work outside of standard office hours
Benefits
- This is a remote position
- Office reimbursement stipend
- Company equipment including a computer
Company Overview