Note: The job is a remote job and is open to candidates in USA. Recon Analytics is a provider of telecom data, insights, and market research expanding into additional industries and international markets. The Digital Marketing & Website Manager will own the company’s digital presence, manage its WordPress website, publish research and subscription offerings, and execute e-marketing activities. The role will generate and nurture leads, measure performance through analytics, and optimize the path from website visitor to sale using AI tools and marketing automation.
Responsibilities
- Update and improve the Recon Analytics website on WordPress, regularly publishing new research reports, insights, and digital subscription services for customers to purchase
- Own the full e-marketing flywheel: email campaigns, newsletters, social media, content distribution, and digital advertising
- Build and manage the lead generation and nurture pipeline through CRM and marketing automation
- Run SEO/SEM to drive organic and paid traffic to our research
- Set up and monitor analytics (GA4) to measure what works and kill what does not
- Use AI tools (Claude, ChatGPT, Hermes, automation platforms) across every part of the workflow to multiply your output
- Continuously test and optimize the path from visitor to qualified lead to sale
Skills
- Proven WordPress experience -- you can update, troubleshoot, and improve a site without hand-holding
- Real SEO/SEM skills with measurable results you can point to
- E-marketing execution across the full stack -- email, social, newsletters, digital ads, content distribution
- GA4 or equivalent analytics -- you make decisions from data, not gut feel
- Hands-on experience using AI tools to accelerate marketing work
- Familiarity with international web compliance requirements (GDPR, CCPA, cookie consent, accessibility)
- Ability to work independently in a small, fast-moving organization
Benefits
- 10% commission on digital report sales uncapped
- Fully paid health care
- Generous vacation
- Remote work
Company Overview