Note: The job is a remote job and is open to candidates in USA. TekWissen is a global workforce management provider offering strategic talent solutions to clients worldwide. The Digital Marketer will support campaign execution for a K-12 education organization by managing launch timelines, adapting creative assets, creating digital and social content, and coordinating with internal stakeholders and external agencies.
Responsibilities
- The School Assessments business unit within Client's K-12 Education organization is seeking marketing support to help accelerate campaign deployment and asset activation
- The team develops strategic marketing campaigns targeting educators and administrators but struggles to move quickly enough through traditional creative studio processes
- Worker will provide additional execution capacity to help bring fully developed campaigns to market faster, ensure activation of agency-created assets, and reduce production bottlenecks
- The role will work closely with a Manager of Strategy, two Campaign Marketing Managers, and a Strategic Marketer to support campaign execution, creative adaptations, digital asset deployment, and cross-functional coordination
- Manage campaign timelines and launch readiness
- Create, adapt, and resize marketing assets for digital and social channels
- Develop social media ad variations and short-form content
- Create video snippets and simple animations from existing content
- Support rapid-response marketing opportunities that require faster turnaround than the internal Creative Studio can provide
- Utilize Canva, AI tools (ChatGPT, Claude, Perplexity), and existing brand templates to quickly generate market-ready materials
- Coordinate with internal stakeholders and external agencies to ensure deliverables move efficiently through production and activation
- Monitor campaign readiness and remove execution bottlenecks
- Ensure consistency of campaign messaging and activation across channels
- Coordinate launch activities for PALS and Navvy+ campaigns
- Manage execution timelines and milestone tracking
- Work with marketing managers, strategists, creative teams, and agencies
- Adapt existing creative assets for marketing channels
- Create social media ads and campaign variations
- Produce short-form video clips and lightweight animations from existing content
- Use Canva and AI tools to create quick-turn marketing materials
- Monitor and resolve execution issues and production delays
- Maintain consistency across campaign assets and launch activities
Skills
- • Marketing campaign execution experience
- • Experience moving campaigns from development through launch
- • Strong project coordination and organizational skills
- • Ability to manage multiple timelines and deliverables
- • Digital marketing asset creation experience
- • Social media advertising experience
- • Ability to create short-form video content and basic animations
- • Canva proficiency
- • Experience using AI tools such as ChatGPT, Claude, and Perplexity
- • Ability to work independently with minimal supervision
- • Strong follow-through and ownership mentality
- • Fast-paced execution mindset
- • Cross-functional collaboration experience
- • No degree required
- • Demonstrated experience with Marketing campaign execution, digital content creation, social media marketing, and project coordination/management exposure (1-2 years)
- • Performance indicators: must be self-directed and require minimal oversight (no to-do lists). Bring ideas and recommendations and improve campaign speed to market
Benefits
- Remote work
Company Overview