Note: The job is a remote job and is open to candidates in USA. Cumulus Media is an audio-first media company delivering broadcast, podcast, and digital marketing content and services. The Digital Campaign Coordinator supports multi-channel digital marketing programs by coordinating campaign planning, launch, execution, monitoring, reporting, and issue resolution across internal teams and external partners.
Responsibilities
• Develop a deep understanding of our industry-leading digital products and services
• Maintain a strong grasp on digital marketing strategies – enough to advise and suggest approaches
• Interface with internal teams to help build strategic pre-sale digital marketing plans for clients
• Research available inventory, potential audiences, and applicable product suggestions for customized plans for active sales opportunities
• Build presentation slides showing media plan options within a client-ready proposal
• Work with internal and external facilitation partners to price, plan, order, onboard, and execute campaign elements that have sold
• Communicate pre-launch requirements, asset specifications, and schedule deadlines to ensure that internal teams and external clients fulfill necessary requests for a successful campaign launch
• Facilitate the requests for ongoing campaign updates, like optimizations or creative changes
• Traffic campaign details and assets into internal systems, platforms, portals, and business tools
• Monitor active campaign segments for status, pacing, performance, budget, and progress toward overall goals
• Advocate for finding solutions with all applicable stakeholders to solve for active issues, process blockers, missing/incorrect elements, or performance concerns
• Provide reporting for all in-progress and completed digital campaigns, as needed
• Support strategic projects as needed (like onboarding a new platform, researching new partners, or setting up new process-oriented workflows)
• Stay up to date with industry trends and best practices, sharing insights and knowledge with the team
Skills
• * Bachelor's degree in marketing, communications, or related field
• * 1+ year(s) of experience in digital marketing, account management, ad trafficking, or similar experience
• * Strong project management skills, with the ability to manage multiple initiatives simultaneously
• * Meticulously organized in following processes, setting reminders/tasks, and maintaining timelines
• * Exceptional verbal and written communication skills with the ability to prioritize and solve issues
• * Demonstrated ability to self-motivated and task-oriented for complex and fast-paced projects
• * Time management and organizational skills, with high attention to detail
• * Excellent analytical and problem-solving skills
• * Proven track record of delivering successful digital campaigns that drive results
• * Familiarity with digital marketing channels, campaign metrics, and applying those to client goals
• * Must be a team player, with the ability to work cross-functionally with internal teams and external partners equally
• Benefits
• Focused, responsible and collaborative work environment with the ability to ask, “what if” and try innovative solutions
• Medical, Dental & Vision Insurance coverage
• 401K with company match
• Paid Vacation, Sick & Holiday time off
• Parental leave time off benefits
• Life insurance
• Disability insurance
• Wellness
• Employee referral bonus program
• Fully remote (US-based) work arrangement
Company Overview
• Cumulus Media is America's second largest operator of radio stations. It was founded in 1997, and is headquartered in Atlanta, Georgia, USA, with a workforce of 1001-5000 employees. Its website is https://www.cumulusmedia.com/.