Note: The job is a remote job and is open to candidates in USA. More Staffing LLC is seeking a versatile Creative Strategist and Video Editor to support an Australian e-commerce brand. The role focuses on ideating, scripting, shooting, and editing high-performance direct-response video ads, while analyzing campaign data, testing creative variations, and staying current with social media and e-commerce advertising trends.
Responsibilities
• Develop creative concepts and strategies for direct-response video ads for Facebook, Instagram, and other social media platforms
• Conduct research on e-commerce trends, consumer behaviors, and competitor activity to inform creative direction
• Collaborate with the team to align on brand voice, campaign objectives, and ad goals
• Script, shoot, and edit engaging short-form videos optimized for performance on Facebook and Instagram ads
• Utilize various video formats, including UGC-style, product-focused, and lifestyle shots, while ensuring the videos align with the brands messaging
• Create compelling call-to-action sequences that drive conversions
• Perform video optimization for different ad placements and audience segments
• Own and execute projects from concept to delivery with minimal oversight
• Analyze performance data to identify trends and optimize future ad creatives
• Test and iterate on video creatives based on campaign performance and A/B testing results
• Stay up-to-date with the latest trends in social media marketing, video production, and e-commerce advertising
• Continuously experiment with new video formats, techniques, and creative trends to keep campaigns fresh and impactful
Skills
• Proven experience in video production, specifically for e-commerce direct-response Facebook/Instagram ads
• Advanced proficiency in video editing software (Adobe Premiere Pro, Final Cut Pro, After Effects, etc.)
• Strong understanding of Facebook/Instagram ad formats, performance metrics, and best practices for direct-response ads
• Familiarity with AI tools like Claude and ChatGPT for content creation and ideation
• Creative flair with a keen eye for design, storytelling, and video pacing
• Ability to independently manage projects, timelines, and deliverables in a fast-paced environment
• Strong communication skills and the ability to collaborate remotely with team members
• Demonstrated ability to take creative direction and run with it, generating results-oriented video content
• Self-motivated and able to execute with minimal supervision
• A strong grasp of current trends in video marketing, pop culture, and social media behaviors, particularly within e-commerce
• Knowledge of the e-commerce landscape and what drives sales across various product categories is a plus
• Experience in scriptwriting or storyboarding for e-commerce video ads
• Previous experience working with e-commerce brands or agencies is highly preferred
• Ability to work with data-driven insights and tweak videos for maximum performance
Benefits
• Remote work arrangement
• Flexible hours from 9-5 to 10-6 to 11-7 to 12-8, as long as the work gets done.
Company Overview
• More Staffing is an offshore staffing partner for established operators who treat their people as the hardest and most important part of building a team. It was founded in 2021, and is headquartered in New York, New York, USA, with a workforce of 11-50 employees. Its website is https://www.morestaffing.co.