Note: The job is a remote job and is open to candidates in USA. ButterflyMX is on a mission to empower people to automate property access, operations, and security from a single platform. They are seeking a Creative Content Strategist to shape their content ecosystems and connect customer pain points with cultural insights across various channels. The role involves defining content frameworks, collaborating cross-functionally, and leveraging A.I. to automate content creation.
Responsibilities
- Conceptualize and deliver high-impact campaigns with clear value propositions that resonate with our diverse B2B2C audience, from real estate developers, owners, and property managers to residents, vendors, and visitors
- Gather and analyze performance data, customer feedback, and buying signals to pivot our creative strategy based on data
- Collaborate cross-functionally to understand technical updates and translate them into intuitive, value-driven content narratives
- Partner with the marketing team, to ensure seamless execution, platform-native formatting, and consistency
- Leverage existing and new A.I. tools and workflow builders to efficiently execute, produce, and scale your creative concepts without sacrificing brand voice or quality
- Design distribution flywheels that maximize asset leverage, ensuring every core piece of content organically amplifies our reach
Skills
- 3-5 years of experience in B2B content strategy, growth marketing, SEO/GEO, and digital audience development, preferably at P/E backed companies
- Proven experience successfully leveraging LLMs (e.g., ChatGPT, Claude, Gemini) for automated and scalable content creation
- Working experience using workflow automation tools such as Zapier, n8n, MESA, or Workato to automate content creation and distribution
- Familiarity with HubSpot, WordPress, Salesforce, Google Suite, and other common workplace software
- Experience or strong familiarity with B2B2C content and marketing best practices and frameworks
- Track record of distributing across multiple channels, including WordPress, Facebook, LinkedIn, YouTube, Vimeo, social, and email
- Data literacy with a demonstrated ability to collect, analyze, and interpret metrics and conversion data on Google Analytics and Ahrefs to inform creative decisions
- Exceptional collaborative and communication skills, with experience managing stakeholders cross-functionally
- Proven experience leveraging AI tools in professional settings. ButterflyMX is an AI-forward organization, and the ability to optimize efficiency using AI is crucial in every role
Benefits
- Comprehensive Medical (ButterflyMX covers 90% of the cost), Dental, and Vision plans (ButterflyMX covers 100% of the cost) starting day 1
- 401(k) plan with a match
- 13 paid holidays, 25 PTO days
- Paid Family Leave
- Employee Assistance Program
- Quarterly self-care stipends
- Access to optional benefits including pre-tax flexible healthcare spending accounts (FSA and HSA), Dependent Care FSA, and Commuter Benefits, as well as optional Supplemental Life, AD&D, Hospital Indemnity, Disability, Legal, Accident, Critical Illness, Pet, and Personal Liability Insurance
Company Overview