Note: The job is a remote job and is open to candidates in USA. Verified First is a booming tech company on a mission to deliver cutting-edge technology, transforming how organizations protect their people. The Content Marketer is a creative professional responsible for strategic content development that nurtures the buyer journey and generates leads, while owning the full-cycle creation of various marketing assets.
Responsibilities
- Leverage data-driven insights into buyer personas to create tailored content that meets prospects and clients at their specific stage of the journey
- Strategize and launch marketing campaigns designed to generate leads, utilizing a mix of sales sheets, ebooks, case studies, infographics, etc
- Lead the end-to-end ideation, creation, and execution of the Verified First blog with a focus on SEO and GEO best practices
- Build and deploy effective email engagement trees and templates that nurture prospects through the buyer journey
- Collaborate with the marketing team to drive the success of high-priority initiatives
- Coordinate and promote marketing efforts across internal departments to ensure company-wide alignment and content adoption
- Proactively research industry trends to keep Verified First at the forefront of the market, translating insights into actionable content ideas
- Proof, edit, and review content for Verified First
- Perform other duties as assigned
Skills
- Positive attitude and willingness to continuously learn and develop marketing skills and AI adoption
- Strong verbal and written communication skills, including the ability to effectively facilitate and adjust communication styles to the audience
- Strong design skills and ability to follow branding standards
- Encourage a direct and positive relationship between the team and the company
- Able to maintain regular and punctual attendance
- Able to thrive in a fast-paced environment
- Able to quickly learn new software and use systems accurately
- You are a natural problem solver and are focused on creating solutions
- You can adapt quickly to a changing environment
- You work well independently but understand the importance of teamwork
- High School Diploma required. Bachelor's degree in Marketing, Business, or a related field is strongly preferred
- 2+ years of experience in Marketing focused on content curation and reporting
- Solid understanding of SEO and how to develop content for both readers and search engines required
- Professional writing and editorial experience required
- Professional design experience required
- Experience with Google Suite platform and AI tools such as Gemini and Claude preferred
- Pardot or email automation experience preferred
Benefits
- Work-life balance: Enjoy your free time with no nights or weekends, paid holidays, and paid time off starting on your first day
- Health: 100% employer-paid insurance premiums
- Growth: continuous education, career pathing, and ongoing training
- Outstanding Culture: remote work environment; team-building through engaging meetings and events, including town halls, Office Olympics, and culture conversations
Company Overview