Note: The job is a remote job and is open to candidates in USA. LHH is partnering with a growing marketing agency seeking an experienced programmatic media leader. The Associate Director Programmatic Media will lead strategy, execution, optimization, and client advisory work across multiple accounts while managing media investments, analyzing performance, and mentoring junior team members.
Responsibilities
- Lead programmatic media strategy, planning, execution, and optimization across multiple client accounts
- Serve as a trusted advisor to clients, providing strategic recommendations and performance insights
- Develop audience, channel, and targeting strategies aligned with business objectives and campaign goals
- Oversee campaign setup, quality assurance, pacing, performance monitoring, and ongoing optimization
- Manage media investments across a variety of digital channels, including display, video, CTV, audio, native, and emerging platforms
- Partner with cross-functional teams including paid search, paid social, analytics, creative, and account services to develop integrated media solutions
- Analyze campaign performance and identify opportunities to improve efficiency, scale, and overall return on investment
- Support measurement and reporting initiatives, ensuring stakeholders have clear visibility into campaign performance and business impact
- Lead performance reviews, strategic planning discussions, and client presentations
- Mentor and develop junior media team members while helping establish operational best practices
- Contribute to new ideas, process improvements, and innovation across the broader media organization
Skills
- Strong hands-on experience with leading demand-side platforms such as The Trade Desk, DV360, Amazon DSP, Yahoo DSP, or similar technologies
- Experience managing campaigns across display, video, connected TV (CTV), audio, native, and other digital channels
- Understanding of audience targeting, campaign optimization, measurement, attribution, and performance analysis
- Experience managing significant media budgets and delivering measurable business outcomes
- Ability to leverage data and insights to develop strategic recommendations and improve campaign performance
- Strong client-facing communication and presentation skills
- Experience leading, mentoring, or developing team members
- Excellent analytical, organizational, and project management skills
- Bachelor's degree required; advanced degree and industry certifications are a plus
- 7+ years of experience in digital media, programmatic advertising, or performance marketing, ideally within an agency environment
- Bachelor's degree required; advanced degree and industry certifications are a plus
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- Term life insurance
- AD&D insurance
- Short-term disability insurance
- Long-term disability insurance
- Additional voluntary benefits
- Personal Time Off (PTO), open and flexible in terms of amount
- Paid parental leave
Company Overview