Note: The job is a remote job and is open to candidates in USA. Forbes is a global media brand connecting influential communities through journalism, events, and other media properties. Forbes is seeking an Associate Director, Integrated Marketing to develop strategic cross-platform partner programs, lead creative ideation, and create proposals and presentations that deliver value for brand partners.
Responsibilities
- Lead as a strategic partner in the strategy and creative ideation for our Integrated Marketing initiatives on Forbes – ideating cross-platform opportunities that come to life through editorial initiatives, powerful custom content, events, social, video, print, etc
- Multi-task and collaborate closely with cross-functional teams - sales, account management, content, design, events and social - to own the pre-sale marketing process for partner proposals (RFPs and proactive opportunities)
- Create engaging presentations that clearly communicate program ideas for our most valued clients. Day-to-day responsibilities involve brainstorms, setting strategy, creative concept ideation, gathering insights and crafting a narrative to support ideas, proposal/presentation deliverable creation in support of the team and for your own projects, and as needed, presentation of the concept
- Ability to marry creative ideas that are timely and resonant with partner brands’ KPIs and business objectives to drive tangible value for their business and/or thought leadership and to communicate Forbes’ unique value as a leading media partner
- Collaborate with other marketers and provide proposal support for larger scale strategic proposals
- Create proactive materials (category decks, sell sheets, general presentations) and ideas across categories that position our team as best-in-class ideators who are on the pulse of our top clients’ needs
- Identify new and innovative partnership opportunities and unique storytelling formats that help brands’ reach our influential audiences where they are
Skills
- 5-7 years of marketing or brand strategy experience creating custom ideas and developing proposals; strong PowerPoint skills and an appreciation for design to enhance your ideas and deliverables are a must
- Exceptional communication skills – written and verbal
- Proven experience as a skillful multi-tasker with the aptitude to navigate proposal work for clients representing diverse industries with multiple deadlines
- Ability to influence as an empathetic team player who is eager to develop strong internal and external relationships to establish trust in your creative thinking
- Strong business acumen with a natural ability to anticipate needs, innovate and excel in a fast-paced sales environment that requires a solution-oriented approach with attention to detail
- Executive presence and comfortability working closely with and presenting to clients and/or agency partners
- An entrepreneurial spirit in line with the Forbes brand
- Proposal samples that showcase your ‘best of' proposals that highlight the strength of your writing and design
- This position is only open to candidates residing in California, Colorado, Connecticut, District of Columbia, Florida, Georgia, Maine, Maryland, Massachusetts, New Jersey, New York, North Carolina, Pennsylvania, South Carolina, Tennessee, Texas, & Washington. Due to business operations and compliance requirements, we are unable to consider applicants based outside these states at this time
- Previous experience ideating cross-platform pitches that extend to custom content, digital, social, video, and events strongly preferred
Benefits
- Forbes aims to offer employees the flexibility they need in order to be successful.
- Some positions may require candidates to be based in a specific location for consideration while some roles may be fully remote (within the U.S.) if it aligns with the needs of the position.
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