Note: The job is a remote job and is open to candidates in USA. Omnicom’s PHD is a global communications planning and media buying agency network that uses data, insights, and creative innovation to serve leading brands. The Associate Director, Data Science will provide hands-on data science support across campaign lifecycles, build machine learning models, analyze campaign performance, improve processes, and lead junior team members.
Responsibilities
- Partner with Planning & Investment teams to provide expert hands-on Data Science support across the entire campaign lifecycle
- Build advanced ML models to cluster and segment audiences, scale and deploy custom audiences across various platforms/publishers
- Run descriptive and diagnostic analyses to help measure campaign performance within clean rooms and/or other analytics platforms (e.g., Google ADH, Facebook advanced analytics, Amazon Marketing Cloud, etc.)
- Strong project management skills with an ability to set priorities, meet deadlines and know when to ask for help
- Leverage technical (coding) expertise to help bring about process efficiencies
- Contribute to building decks and reports that help translate analytical results to internal and client teams
- Contribute to building DS Practice knowledge repository via decks, documents, and other artifacts
- Lead and train managers and other junior team members
Skills
- Hands-on programming language skills (SQL, Python, R, etc)
- Intermediate exposure to machine learning techniques, causal models, etc. to support the analysis of information
- Advanced presentation and communication skills
- Some experience working with non-technical teams
- Knowledge of digital clean rooms, and their related concepts and strategy
- Certifications in any of the following: Meta (Blueprint), SQL, Python, R (online)
- Demonstrated domain knowledge of business/industry
- A university degree in mathematics, computer science, statistics or related field, and 5-7 years of experience in informatics work in academia, advertising, management consulting, marketing or digital consulting
- Knowledge of agency-side execution process is desirable, but not required
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