The Product Builder Role at Exelab
Exelab builds custom, AI-powered solutions, each one tailor-made to a client's specific business objective. We run every engagement like a small product effort: we start from a real problem and craft a solution to move a real metric (revenue, efficiency, conversion, retention). We work in small, tight teams, close to the client's business, and we use AI directly in how we design and build. What matters to us is the impact we create for clients.
The Product Builder turns an idea into a real, working product. Working closely with our revenue team, the Product Builder helps shape the solution that will create value for the client, then owns turning that agreed direction into a product that genuinely answers the need and works in the real world, within the budget and timeline set with the client. The work is hands-on: the Product Builder designs and builds the solution in first person, with AI as the main power tool, and brings in a team of specialists for the pieces that need them, carrying the solution from problem to working product. Because we take on different clients and problems through the year, the role rewards someone who learns a new domain fast and works at a genuinely quick pace.
Key Responsibilities
The Product Builder makes an agreed idea real, and makes it excellent. The core responsibilities:
Turn the agreed idea into a working product: Shape the solution direction together with the revenue team, then own bringing it to life: a product that answers the need, works in the real world, and lands within the agreed budget and timeline.
Build it, in first person, with AI: Do the core building directly with modern AI-assisted tools, moving fast and iterating along the way. AI multiplies what the Product Builder can do here, and the craft and the judgment on how to build stay with them.
Build with a team of specialists: Bring in and coordinate the specialists the work needs (technical, data, design, and others), and lean on a Solution Architect for the harder technical calls (architecture, security, how something scales). Knowing which specialist to engage, and when, is part of the job, and it keeps the product solid.
Make it genuinely work for the user: Build something people can actually use well: simple, robust, and fitting the real workflow. The point is a product that does its job cleanly and gets adopted.
Make it hold up in the real world: Put the work in front of real usage, catch what falls short, and refine it until it does the job well within the agreed scope, letting real use guide the next step.
In summary, the Product Builder takes a direction and turns it into a real, working product that answers the need, within the constraints agreed with the client. It is a role for a maker with genuine product judgment, who owns the how and the quality of the build, works with the revenue team on shaping the solution and its value, and brings in a team of specialists for the parts that need them.
Requirements
Ideal Candidate Profile
Our ideal Product Builder has built and shipped real things and takes pride in making a product come out right. There is no need to match every line below: someone who has shipped something people use is exactly who we want to hear from.
A track record of shipping: Products or tools they have personally built and put in front of real users.
Product judgment in the build: Given a direction, they know how to turn it into a product that works and fits. They make pragmatic calls under uncertainty, keep things simple, and can tell a solid solution from a fragile one.
A builder who uses AI: They already use AI coding and agent tools to make things (or have taught themselves fast), and they are curious about getting better at it.
Learning agility: Every engagement is a different client and industry. They get to competent quickly, and they are comfortable with ambiguity and short feedback loops.
Practical: Native or C2-level Italian, and based in Italy. We value demonstrated results and a portfolio of built things.
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