About The Social Institute The Social Institute (TSI) is the leader in empowering students by understanding students. Through #WinAtSocial, our gamified, peer-to-peer learning platform, we equip students, educators, and families to navigate their social world – in the classroom and beyond, online and offline – in healthy, high-character ways. Our unique, student-respected approach empowers and equips, rather than scares and restricts.
We incorporate timely topics about social media, tech use, and current events that are impacting student well-being and learning. #WinAtSocial Lessons teach life skills for the modern day, capture student voice, and provide school leaders with actionable insights. Through these insights, students play an essential role in school efforts to support their own health, happiness, and future success as we enable high-impact teaching, meaningful family conversations, and a healthy school culture.
Internship Details
Paid internship (starting at $16/hour)
Flexibility on start/end dates and hours per week
Ability to work completely remotely
Job SummaryThis internship offers hands-on experience in social media strategy, content creation, and digital marketing in a fast-paced, impact-driven start-up on a mission to empower K-12 students to navigate technology, like artificial intelligence, social media, and devices, in positive and high-character ways.
As a Marketing Content Intern, you will develop and execute monthly social media campaigns across platforms like Instagram, LinkedIn, Pinterest, and TikTok. You’ll create engaging content, track trends, write captions, and design graphics to enhance our brand presence and grow our follower base.
Beyond content creation, you’ll actively engage with our online community, monitor conversations, and build relationships with followers. You’ll also track performance metrics, analyze engagement data, and provide insights to refine our social strategy.
Additionally, you’ll assist with marketing tasks, such as writing blogs, researching contacts, and supporting administrative needs. This role is ideal for someone creative, detail-oriented, and eager to gain real-world experience in social media management and digital marketing.
ResponsbilitiesContent creation and development
Develop monthly social media campaigns across IG, Linkedin, Pinterest, and Tiktok
To include keeping up with trending posts and creating content to capitalize on trends
Develop and write engaging social media posts and captions according to those campaigns
To include video creation that the ideal candidate is comfortable being in
Create visual content, including graphics and images, for social media.
Manage and update social media pages across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
Ghostwrite LinkedIn posts for thought leadership
Create weekly Huddle videos for social media
Community Engagement:
Monitor social media channels for comments, messages, and mentions.
Build relationships with followers and engage in online conversations.
Analytics & Reporting:
Track and analyze social media performance metrics.
Prepare reports on social media campaigns and engagement.
Identify trends and best practices to improve social media strategy.