Company Description
WEARSHIKA is an affordable fashion brand that brings the beauty of timeless Indian elegance to the modern consumer. Specializing in high-quality ethnic wear, jewelry, and accessories, WEARSHIKA combines authenticity and affordability to deliver stylish options for every occasion. From festive celebrations to everyday wear, we ensure impeccable quality in our offerings without compromising accessibility. Our mission is to make the charm of Indian fashion an effortless part of everyone's wardrobe.
Role Description
This is a remote, unpaid internship role for a Marketing Intern based in the United States. The role involves hands-on experience in social media, content creation, influencer marketing and brand strategy. The intern will conduct research on fashion trends and support e-commerce and SEO optimization as needed.
Key Responsibilities
1. Digital Marketing & Social Media
Assist in planning, creating, and scheduling engaging posts for social media platforms (Instagram, TikTok, Facebook, Pinterest, LinkedIn).
Monitor trends and suggest creative campaign ideas to enhance brand visibility.
Engage with followers and track engagement metrics to support brand growth.
2. Content Creation & Branding
Help develop marketing content including captions, blog posts, newsletters, and product descriptions.
Support photo and video shoots for product launches and campaigns.
Ensure brand consistency across all marketing materials.
3. Campaign & Influencer Support
Assist with seasonal campaigns, promotional events, and influencer collaborations.
Research and identify potential brand ambassadors and collaborators.
Coordinate logistics for marketing events and online campaigns.
4. Market Research & Analytics
Conduct research on fashion trends, customer preferences, and competitor strategies.
Prepare reports with actionable insights for the marketing team.
Support analytics tracking using tools such as Instagram Insights, TikTok Analytics, and Google Analytics.
5. E-Commerce & Website Assistance
Help update website content, product details, and promotional banners.
Provide input on improving user experience and customer journey online.
Support SEO optimization efforts for better online visibility.
6. Administrative & Cross-Team Support
Assist the marketing manager with administrative tasks, reports, and presentations.
Collaborate with sales, design, and customer service teams for campaign execution.
Required Skills & Qualifications
Currently pursuing or recently completed a degree/diploma in Marketing, Communications, Business, or related field.
Strong interest in fashion, lifestyle, and digital marketing.
Knowledge of social media platforms and basic marketing tools.
Creative mindset with strong writing and communication skills.
Ability to work independently and in a team environment.
Basic design/editing skills (Canva, Photoshop, or similar) are a plus.
What You’ll Gain
Hands-on experience in digital marketing, branding, and influencer collaborations.
Exposure to the fashion and lifestyle industry.
Opportunity to build your professional portfolio with real-world projects.
Mentorship and feedback from experienced professionals.
Networking opportunities within the fashion and marketing industry.
Internship Details
Type: Remote, Unpaid Internship
Duration: 6 months (15-25 hours per week)
Location: United States (Remote)
Industry
Retail Apparel and Fashion
Employment Type
Internship