Job Description:
• Uncover and synthesize customer attitudes and perceptions related to aspects of the retail pharmacy business
• Own insights for specific parts of the business and customer, such as immunizations and OTC medication
• Work with business partners to understand objectives and context
• Plan actionable, insightful, timely and cost-effective customer research studies
• Partner with research suppliers to execute studies
• Use custom quantitative surveys, AI-Powered Synthetic Research, focus groups, ongoing trackers, syndicated data synthesis and historical document reviews
• Synthesize research findings into comprehensive and actionable stories
• Develop research plans for project and brand teams with supervisor input
• Manage research projects, timelines and cost targets
• Participate in multifunctional team discussions and initiatives using pharmacy consumer knowledge
• Identify opportunities to act on insights and reduce business decision-making risk
• Coordinate external suppliers on design alternatives, executional conflicts and analytical options
• Promote innovative market research processes and methodologies
• Learn and master new consumer research methodologies and participate in collaborative problem solving
Requirements:
• 5+ years of experience helping to design, plan, analyze and execute successful qualitative and/or quantitative customer research across a variety of methodologies
• Strong analytical skills
• Bachelor’s degree or equivalent (HS Diploma and 4 years of experience) required
• Related experience in Retail, Pharmacy or CPG industry
• Proactive and self-starter approach
• High attention to detail
• Strong project management skills
• Comfortable with a fast-paced, deadline-oriented environment
• Adaptive to real-time change in strategy and scope, and able to pivot accordingly
• Strong written and verbal communication skills
Benefits:
• Medical coverage
• Dental coverage
• Vision coverage
• Paid time off
• Retirement savings options
• Wellness programs
• Other resources supporting physical, emotional, and financial well-being
• CVS Health bonus, commission or short-term incentive program