Local SEO Specialist
Salary: Up to $2,000 USD/month
Remote – LATAM-based candidates only
At TalentCross, we connect top talent across LATAM with US-based clients who are scaling aggressively in digital marketing and SEO. Our client is seeking a Local SEO Specialist to join their growing team. This role is perfect for someone who thrives on building strong client relationships, optimizing websites for local visibility, and driving measurable growth through hyper-local content strategies.
About the Role
The Local SEO Specialist will lead local SEO strategy, manage listings, and collaborate with content and account management teams to deliver results. You'll be the go-to expert for Google Business Profile optimization, troubleshooting, and citation growth, while ensuring clients see the value of their investment.
Responsibilities
- Work with an established service client managing their local listings and demonstrating an advanced understanding of Local SEO
- Communicate with clients as needed to discuss goals and deliver results
- Collaborate with the client's established data aggregator vendors and partners to boost inbound citation growth
- Create, claim, and verify Google Business Profile listings across multiple locations
- Optimize core GBP fields: business categories, descriptions, services, products, and attributes
- Troubleshoot GBP suspensions, reinstatements, and verification issues
- Utilize business acumen to work closely with client teams to identify and fully understand business needs, campaign performance objectives, and opportunities to grow the relationship and client investments
- Assemble reports to develop and present recommendations for clients and rank software to gauge progress and inform the client of the value being provided
- Partner with SEO teams and account management to identify geographic keywords to attract local customers and ensure the development of high-quality, optimized local content for the website
- Identify critical client/account issues and escalate them to appropriate executives in a timely manner
- Keep up with the SEO (national and local) and AI industry through blogs, publishers, competitive research, etc. and regularly share thought leadership
- Retain existing business while pursuing profitable growth opportunities for assigned client accounts, both in SEO investments and cross-channel upsells
Requirements
- 1–2+ years of SEO work for clients within an agency environment
- 2+ years of experience in local SEO or local SEO listings management for enterprise brands
- 2 years of client-facing experience
- Desire to lead local strategy for large-growth SEO client
- Strong knowledge of Local SEO best practices, Google My Business, GBP API, and experience managing and optimizing local listings
- Familiarity with Local SEO principles for landing pages, reviews, ratings, and citations management
- Experience with keyword research/data mining tools and competitive analysis (Semrush, Ahrefs, etc.)
- Proficiency with Google Apps (Docs, Sheets, Slides) and general internet tools
- Experience working directly on websites (general knowledge of CMS such as WordPress, Shopify, or Magento is a plus)
Why Join Us
- Work remotely from anywhere in LATAM
- Unlimited PTO
- Be part of a team that values growth, collaboration, and innovation
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