Product Growth Manager
Employment Type: Full-time
Location: New York, NY, United States
Workplace Type: Remote
Experience: 0–4 years
Seniority Level: Entry level
We’re looking for a creative and entrepreneurial Product Growth Manager to help us turn product ideas into growth opportunities. You’ll work across product, marketing, content, and social to find creative ways to increase awareness, engagement, and adoption.
This is an early-career, hands-on startup role for someone who enjoys experimentation, understands digital culture, and is excited by the challenge of making products people want to discover and share.
What You’ll Do
• Develop creative strategies to drive product awareness, engagement, and growth
• Translate product features into compelling messaging and marketing concepts
• Identify opportunities across social media, content, and digital channels
• Create and test different hooks, messages, campaigns, and content formats
• Research trends and customer behavior to uncover new growth opportunities
• Work closely with product, engineering, and leadership teams
• Develop creative concepts for product launches, social campaigns, videos, and graphics
• Analyze performance data and customer feedback to improve growth initiatives
• Support go-to-market strategies and product launches
• Help develop landing pages, presentations, and other marketing materials
What We’re Looking For
• 0–4 years of professional experience
• Experience or strong interest in product growth, product marketing, growth marketing, content marketing, social media, or a related field
• Strong written and verbal communication skills
• Creative and analytical mindset
• Strong understanding of digital trends and online behavior
• Ability to explain product value in a clear and compelling way
• Comfortable experimenting, testing ideas, and learning from results
• Familiarity with Canva, Figma, analytics platforms, video editing, or similar tools is a plus
• Ability to work independently and take ownership in a startup environment
A Great Candidate Might Have
• Worked on a product, growth, or marketing experiment
• Created content or campaigns that generated strong organic engagement
• Experience with startups or early-stage products
• A portfolio of marketing campaigns, social content, videos, landing pages, or creative projects
• A strong interest in product-led growth and viral marketing
• A habit of using data and feedback to improve ideas
• An entrepreneurial mindset and willingness to move quickly
What We Value
Creativity over credentials.
Execution over process.
Curiosity over experience.
We want someone who looks at a product and thinks:
"Who needs this and why?"
"How do we get more people to discover it?"
"What would make someone share it?"
"What can we experiment with next?"
If you’re early in your career, curious about products and growth, and excited to experiment with creative ways to reach and engage users, we’d love to hear from you.
Experience Level: 0–4 Years