Posted Aug 31, 2026

Freelance PR Assistant Supporting CPG Brands

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We are seeking an experienced freelance PR assistant to provide ongoing support across a portfolio of consumer packaged goods brands. This is a detail-focused execution and coordination role for someone who understands how a PR agency operates and can confidently manage multiple assignments, brands and deadlines. The ideal candidate has at least five years of PR experience working at an agency or in-house for CPG brands. This is intended to be a long-term engagement lasting at least six months, with approximately five hours per week to start and the opportunity for additional hours over time. This role is best suited for an established freelancer with consistent weekday availability. It may not be a good fit for someone balancing a demanding full-time position. The position is intended for an individual freelancer. Please do not apply on behalf of an agency. What You’ll Do: -Prepare client reports and maintain accurate coverage records -Coordinate newswire placements and prepare related reporting -Research and identify relevant media contacts -Support media list development and review -Manage social media processes, content calendars and approval workflows -Publish approved posts across client social channels -Keep assignments, deadlines and follow-ups organized across multiple brands -Provide occasional coverage when the PR manager is out of office, including editing pitches, reviewing media lists, taking notes during client calls and supporting publicists with time-sensitive needs What We’re Looking For: -At least five years of agency or in-house PR experience -Direct experience supporting CPG or consumer brands -Strong attention to detail and a high standard for accuracy -Excellent written and verbal communication skills -Professional, responsive and comfortable interacting with clients -Able to manage multiple brands, assignments and deadlines without losing track of details -Familiarity with PR reporting, newswire coordination, media research and social media publishing. -Experience with PR Newswire and ACCESS Newswire is a plus -Experience using CoverageBook and Prezly is a plus -Reliable availability during EST when needed -Interest in an ongoing freelance role lasting at least six months Engagement Details: -Approximately five hours per week to start, with room to grow -Work will be assigned based on current client needs, with expected scope and timing communicated in advance -The first 30 days will serve as a paid trial period