About Invoca
Invoca is the revenue execution and platform leader that helps marketing, commerce, and contact center teams turn every conversation into revenue. Through its AI agents, Invoca engages, qualifies, and converts customers across SMS and voice, orchestrating seamless buyer journeys and measurable, profitable growth. With over 300 employees, 2,000+ customers, and $100M in revenue, the company continues to lead the category it created. Invoca's AI vision centers on using trustworthy, first-party data to deliver intelligent, authentic, and empathetic AI — connecting digital and human experiences to build lasting customer relationships. Invoca has raised $184M from leading investors, including Upfront Ventures, Accel, Silver Lake Waterman, H.I.G. Growth Partners, and Salesforce Ventures.
About the Team
The Forward Deployed Engineering team sits at the intersection of R&D and Go To Market — deployed against the deals and accounts where technical depth changes the outcome. FDEs sit inside the customer's world to ensure the customer gets maximum value from Invoca’s agentic AI products. Leading the technical evaluation, the FDE’s job is to absorb the complexity of building on Invoca's platform and hand the customer something simple that just works, instead of listing a set of decisions the customer has to make themselves.
About the Role
We're looking for a Founding Head of Forward Deployed Engineering (Manager, Forward Deployed Engineering) to build and lead the team of engineers embedded in our Go-to-Market motion. You'll own the function that turns technical credibility into closed deals and successful onboardings — hiring and coaching FDEs, prioritizing which deals and accounts get engineering muscle, and being the escalation point when a deal or implementation needs more than an individual contributor can carry alone.
This is a player-coach role early on and a full people-management role as the team scales. You'll be judged as much on pipeline influence and customer outcomes as on team health and growth.
What You'll Do
Hire, coach, and manage a team of Forward Deployed Engineers; set the bar for what "great" looks like in a customer-facing technical role
Triage and prioritize FDE deployment across the deal pipeline — deciding which opportunities and accounts warrant dedicated technical support, and when
Act as the senior technical escalation point on strategic or at-risk deals and implementations, stepping in personally when the stakes are highest
Partner with Sales, Solutions Engineering, and Customer Success leadership to define where FDEs plug into the sales and onboarding motion, and where the handoffs are
Build the operating rhythm for the team: how PoCs get scoped, how wins and losses get debriefed, how reusable assets get captured and shared instead of rebuilt every time
Own the feedback loop from field to product — aggregate what your team is hearing across dozens of deals into a small number of sharp, prioritized asks for product and engineering leadership
Report on team impact in terms the business cares about: deals influenced, time-to-value for new customers, win rates on technically contested deals
Manage headcount planning and capacity — knowing when the team needs to grow, and where geographically or by specialization
What You'll Need
Prior experience as a Forward Deployed Engineer, Solutions Engineer, or similar customer-facing technical role — you've done the job you're now managing
People management experience, or clear evidence of leadership in a technical, customer-facing capacity (leading projects, mentoring, informal team leadership)
Strong business judgment — you can tell the difference between a deal worth throwing engineering time at and one that isn't, often with incomplete information
Comfort operating at the intersection of Sales, Product, and Engineering, including comfort saying no to stakeholders in any of those functions when priorities conflict
Track record of turning messy, one-off customer work into repeatable process and reusable assets
Excellent executive communication — you'll regularly represent this function's impact to sales and company leadership
What Success Looks Like
Your team is the reason technically contested deals get won, and everyone in Sales knows it
New customers reach value faster because onboarding is repeatable, not reinvented every time
Product roadmap decisions visibly reflect patterns your team surfaced from the field
FDEs on your team are growing — into senior ICs, into product, into GTM leadership — and people want to join the team
Compensation, Benefits & Perks:
At Invoca, we believe great work starts with taking care of our people. That's why we offer competitive compensation and benefits designed to support your health, your family, your growth, and your life outside of work. For teammates in the U.S., health benefits begin on your first day of employment.
Compensation
Base Salary: $200,000-275,000*
Variable Compensation: Bonus and/or commission eligibility, where applicable.
Equity: All employees are invited to share in Invoca's success through our stock option program.
*Actual compensation will depend on factors including experience, skills, and location.
Benefits & Perks
Health & Wellbeing
Day-One Health Benefits – Medical, dental, and vision coverage begins on your first day of employment for U.S.-based teammates.
Mental Wellbeing – Access to mental wellbeing support and an Employee Assistance Program (EAP).
Wellness Subsidy – Reimbursement that can be applied toward gym memberships, fitness classes, and more.
Time Away
Flexible Time Off – We encourage a healthy work-life balance. Our flexible paid time off policy gives you the flexibility to recharge and take time away when you need it.
Paid Holidays – Invoca provides 20 U.S. paid holidays, including a winter break, giving you time to rest, recharge, and spend time with friends and family.
Paid Family Leave – Up to 12 weeks of 100% paid leave for baby bonding, adoption, and caring for family members.*
Paid Medical Leave – Up to 12 weeks of 100% paid leave for childbirth and medical needs.*
Growth & Career
Enterprise-Grade AI Tools – Access to industry-leading enterprise AI tools, including leading LLMs and agentic AI workflow solutions to help you maximize productivity and work more effectively.
Professional Development – Annual reimbursement of up to $1,000 per fiscal year to support learning, certifications, conferences, and other professional development opportunities.
Financial Benefits
401(k) – Invoca offers a 401(k) plan through Fidelity with a company match of up to 4%.*
Recognition & Community
Recognition Programs – We celebrate great work through company-wide and team recognition programs, including President's Club and quarterly and departmental awards recognizing innovation, execution, and customer impact.
InVacation (Sabbatical) – As a thank-you to our long-term team members, we offer a sabbatical after seven years of service.
*Some benefits may vary for teammates outside the U.S. based on local laws, regulations, and country-specific offerings.
Requires prior forward deployed or solutions engineering experience, people management or technical leadership, strong business judgment, cross-functional collaboration, process-building, and executive communication skills.
Key Responsibilities
- managing engineers
- prioritizing deployments
- escalating implementations
Skills & Tools
AI, SMS, LLMs
Job Details
- Category: Engineering
- Seniority: Senior Level
- Commitment: Full Time
- Workplace: Remote — San Francisco or Los Angeles or Denver or Austin or Chicago or New York City
- Salary: USD 200,000 – 275,000 / year
- Languages: English
Benefits
- 401k matching
- Generous paid time off
- Tuition reimbursement
- Retirement plan
- Generous parental leave
About Invoca
A revenue execution and platform company that helps businesses convert customer conversations into measurable growth. — Industry: Information Technology