Field Marketing Manager

Job description

We are seeking a strategic, results-driven, and highly organized Field Marketing Manager – US to join our dynamic, fast-paced SaaS company. This is a remote position within an agile team, working with cutting-edge SaaS and cloud-based solutions. The person will be responsible for driving regional marketing strategy, accelerating pipeline growth, and enhancing brand visibility across US.    

This role demands an understanding of demand generation, digital marketing, ABM, partner marketing and event strategy to directly impact revenue growth with new and existing customers. A background in field marketing is required as the role will work closely with the regional GTM team (AEs, BDRs & CSMs) and with the global marketing team (supporting and setting the global strategy and goals).    

Job requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field.   
• 4+ years of experience in B2B marketing, with a strong focus on pipeline generation, demand generation, and event marketing in the fintech, SaaS, or cloud technology space.   
• Proven success in driving measurable pipeline growth and marketing-sourced revenue.  
• Strong experience with marketing automation tools (HubSpot & Pardot preferred) and CRM platforms (Salesforce preferred).   
• Exceptional organizational and project management skills, with the ability to manage multiple initiatives simultaneously.   
• Experience working in remote, agile environments with cross-functional global teams.   
• Strong project management skills with the ability to prioritize and manage multiple projects simultaneously.  
• Creative thinker with a passion for developing innovative marketing solutions.  
• Proactive approach to problem-solving and decision-making.  
• Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities  

Job responsibilities

Pipeline Generation & Demand Marketing    

• Develop and execute data-driven marketing programs aimed at generating high-quality leads and accelerating sales pipeline growth.  
• Align closely with sales leadership to define key targets, create demand generation  strategies, and optimize marketing campaigns to drive conversion.   
• Leverage marketing automation tools and CRM insights to track, analyze, and refine marketing efforts, ensuring ROI-driven decision-making.   
• Identify and implement ABM (Account-Based Marketing) strategies to engage high-value prospects per target list and within ICP and expand footprint within existing accounts.   
• Collaborate with the extended marketing team (PMM, Content, Digital) to plan and run regional online & offline campaigns, and content syndication.  

   
   
Event Strategy & Execution    

• Plan and execute high-impact events across your respective region, including conferences, trade shows, workshops, user groups, roundtables and virtual webinars to drive brand awareness, lead generation and customer engagement  
• Manage event logistics, budgeting, vendor coordination, and post-event reporting to maximize ROI and continuously optimize future event strategies.   

  
Partner Marketing:  

• Engage with local partner to drive brand awareness, lead generationprogramsand other activities to further penetrate the market 

  
Cross-functional collaboration:  
  

• Partner with BDRs, sales teams & account managers to ensure seamless lead capture, follow-up, and conversion post-event & activity 
• Collaborate with the global marketing team and your direct peers (field marketing & demand generation) on global events & webinars 
• Partner with your US marketing colleague on content creation and demand gen programs 

Job benefits

• The opportunity to shape and execute regional marketing strategies that directly contribute to pipeline generation and business growth.
• A highly visible role partnering closely with Sales, Product Marketing, and executive stakeholders across the organization.
• Collaboration with talented colleagues across North America, Europe, and Asia.
• A flexible and remote-friendly work environment focused on outcomes rather than micromanagement.
• A culture that values ownership, innovation, continuous learning, and entrepreneurial thinking.
• Competitive compensation including base salary and performance-based incentives.
• Comprehensive benefits package, including health, vision, dental, and 401(k) benefits.
• 
  

About the OpportunityAt TIS, you'll play a key role in driving awareness, demand generation, and pipeline growth across the US market. This is an opportunity to develop and execute impactful field marketing programs, partner closely with Sales to accelerate growth, and influence regional go-to-market success for a fast-growing global fintech company. You'll work with cross-functional teams and engage with some of the world's most recognized enterprises, banks, and financial institutions while helping expand TIS' presence in a rapidly evolving market.

Bachelor's degree,4+ years B2B marketing with pipeline/demand generation and event experience; experience with ABM,HubSpot/Pardot and Salesforce;strong project management and cross-functional collaboration skills.

Key Responsibilities

• generating pipeline
• planning events
• aligning sales

Skills & Tools

HubSpot, Pardot, Salesforce

Job Details

• Category: Marketing
• Seniority: Mid Level
• Commitment: Full Time
• Workplace: Remote — United States
• Languages: English

Benefits

• Retirement plan

About TIS

A fintech SaaS company providing cloud-based payment and treasury solutions to enterprises and financial institutions. — Industry: Information Technology