Feed Sales Representative - Equine
The Entry Level Livestock/Lifestyle Product Specialist supports and grows the livestock and lifestyle product portfolio, drives product demand, builds dealer/co-op relationships, and delivers exceptional customer service. Ideal candidates are passionate about agriculture and animal care, and eager to develop technical expertise and market knowledge.
Location:
- This is a remote (virtual) field-based sales position that must be located within the geographic territory of Frederick, MD.
- Willingness to travel within this territory to gain insights into the region and understand prospects.
Species focus:
- Calling on equine and companion animal owners (primary focus being equine) to evaluate existing feeding programs, and to recommend and assist them with their nutritional programs.
Key Responsibilities:
- Conduct up to 25 farm or facility visits weekly to assess feeding programs and recommend Purina-backed solutions.
- Network across the livestock and lifestyle animal industries to share best practices and create new business opportunities.
- Support sales and market share by introducing innovative feed products and programs to new and existing clients.
- Manage and grow an existing book of business from day one, with access to established customer relationships and immediate sales opportunities.
- Build and maintain strong relationships with dealer/co-op teams and Purina experts to support partner goals.
- Develop expertise in Purina’s research, innovation, and sustainability to deliver value in every customer interaction.
- Organize and lead educational events and on-site demonstrations to increase brand awareness, dealer traffic, and customer loyalty.
- Operate autonomously in a flexible, remote work environment, managing territory, schedule, and customer relationships with supported direction from supervisor.
- Coordinate and execute product strategy, marketing initiatives, product launches, and field events with cross-functional teams.
- Participate in team meetings and sales training, implement sales strategies, and collaborate with peers for continuous improvement.
- Use CRM systems (e.g., Salesforce) and technology tools (e.g., Power BI) to record activities and inform business decisions.
Qualifications:
- Bachelor's degree in Animal Science or related field strongly desired.
- Candidates with a pending bachelor’s degree or candidates who possess proven sales and industry experience may be considered.
- 0-3 years of experience.
- Strong interest in livestock care and agricultural products.
- Excellent communication and interpersonal skills; ability to work independently and in teams.
- Customer service or sales support experience.
- 5-10% overnight travel plus daily travel in assigned geography.
Competencies & Other Skills:
- Demonstrate agility, integrity, and professionalism while adapting to changing market conditions and navigating a matrix-reporting structure.
- Exhibit excellent verbal and written communication, strong organization, and effective time management.
- Show high internal drive, relationship-building ability, and leadership in team environments.
- Make multiple daily sales calls to customers and prospects.
- Engage in on-farm interactions, including animal evaluations, in all weather conditions.
- Network within the industry to connect producers and build business relationships.
- Lift and carry up to 50 pounds.
- Deliver effective public speaking presentations.
Compensation:
- This is a sales role that is compensated with a target mix of base salary plus commission.
- Base salary is dependent upon experience/tenure and generally ranges between: $53,000-$65,000
- Target bonus is: Ten Thousand
- In most cases, candidates offered employment can expect to be hired at a pay rate near the middle of our salary ranges.
About Land O'Lakes, Inc.:
- Join us and be part of a Fortune 250, farmer- and member-owned cooperative that is reimagining the business of food.
- We have been named a Top Workplace by Indeed and LinkedIn, and to the TIME 100 Most Influential Companies list.
- Benefits for most full-time roles include medical, dental, vision, PTO, life & disability insurance, education assistance, a 401k and a variety of well-being resources.
- Most part-time employees are eligible for prorated PTO, holiday pay, employee development programs, prorated education assistance, and a 401(k).
- Land O'Lakes, Inc. is an Equal Opportunity Employer (EOE) M/F/Vets/Disabled.
- The company maintains a drug-free workforce, including post-employment substance abuse testing pursuant to a Drug and Alcohol Policy.
- Neither Land O’Lakes, nor its search firms, will ever contact you and ask for confidential information over the phone or in email. If you receive a call or email like this, please do not provide the information being requested.
- Land O'Lakes does not use Automated Decision-Making Technology, as defined by California law, to substantially replace human decision-making or make significant decisions about applications for employment or contracting opportunities.