Role Summary
We’re looking for an Events Manager to join our Marketing team and lead WIT’s growing events program across industry conferences, exhibitions, proprietary & online events.
This is an end-to-end role for someone who can identify the right opportunities, build the events roadmap and execute exceptional experiences from initial planning through to post-event follow-up. You’ll own the details, but always with the bigger commercial picture in mind: how each event can build awareness, create meaningful connections and generate pipeline.
We’re looking for someone who combines strong event management experience with commercial instinct. You’ll work closely with sales to identify priority audiences and opportunities, maximize our presence before and during events, and ensure leads and relationships are effectively followed up afterwards.
You’ll also help grow WIT’s own events program, developing creative ways to bring prospects, partners and customers together through private events, dinners, activations, webinars and other experiences.
Above all, we’re looking for someone highly organized, proactive and resourceful who can take complete ownership of a busy events calendar and make things happen.
Key Responsibilities
Own and manage WIT’s events strategy, roadmap and calendar
Identify new events, sponsorships and opportunities that align with our target markets and commercial priorities
Lead event logistics and delivery, including registrations, sponsorship assets, vendors, travel coordination and event requirements
Manage WIT’s exhibition presence, working with internal creative resources and external vendors across booth design, production, merchandise and AV
Partner closely with sales to plan event strategy, target accounts, meetings and lead-generation activity
Lead WIT’s proprietary events strategy, including private events, dinners, customer and prospect experiences
Own and execute WIT’s webinar and digital events program
Coordinate pre-event promotion and post-event follow-up with content, sales and marketing
Keep sales, leadership and relevant teams informed on event plans, requirements and opportunities
Track event performance, pipeline and ROI to inform future investment
Identify ways to continually improve WIT’s event presence, experiences and commercial impact
What We're Looking For
3-5 years’ experience in B2B events, field marketing, experiential marketing or a similar role
Proven experience planning and executing conferences, exhibitions, sponsorships and events from start to finish
Strong commercial mindset with an understanding of how events support demand generation, pipeline and sales
Exceptional organizational and project management skills, with the ability to manage multiple events and deadlines simultaneously
Proactive and resourceful, with the confidence to take ownership and solve problems independently
Strong communication and relationship-building skills, comfortable working across sales, leadership, customers, partners and external vendors
Experience developing event concepts and identifying new opportunities, not just executing an existing calendar
Experience managing event budgets, suppliers and sponsorship deliverables
A good eye for brand and experience working with creative teams on booths, collateral, merchandise and event experiences
Experience running webinars and digital events
Comfortable using CRM and marketing platforms such as HubSpot to support event campaigns, lead management and reporting
Willing and able to travel regularly across the U.S. for events
What You'll Get
Competitive starting salary of $55,000 - $80,000 USD
Performance-based bonuses and long-term incentives
Comprehensive company-paid medical, dental and vision benefits
Fully remote working
Flexible PTO with unlimited vacation days and paid holidays
Company 401(k) plan
Generous budget for work-related equipment, including laptop and monitor
Access to exclusive sporting events and industry networking opportunities
About WIT
WIT is a leading gamified marketing platform helping brands create interactive experiences that drive engagement, capture valuable first-party data and generate revenue. Our platform features 40+ proven game formats, backed by end-to-end strategic and creative support. More than 200 organizations trust WIT, including Taco Bell, 7 Brew and Madison Square Garden, alongside teams and leagues across the NFL, NHL, NBA, WNBA, MLB, MLS, NWSL and NCAA.
WIT has been recognized as a Sports Business Journal Best Place to Work in Sports, a Front Office Sports Best Employer in Sports and an Inc. 5000 honoree, ranking No. 597 among the fastest-growing private companies in the U.S.
Learn more on WIT’s website and LinkedIn.