Apply now: Email and CRM Manager, location is Remote – West Coast/PST. The start date is ASAP (1–2 weeks from VO) for this 4-month contract-to-hire position.
Title: Email and CRM Manager Location: Remote (PST Hours - Must reside PST) Start Date: ASAP (1–2 weeks from offer) Duration: 4-month C2H (contract-to-hire) Compensation Range: $60 - $66 / hour W2 Benefits: Eligible for Health, Dental, Vision, 401K Must be authorized to work in the U.S. This position is not eligible for sponsorship .
Job Description: Own and execute the end-to-end email and SMS lifecycle strategy for a growing beauty e-commerce business, driving customer retention, repeat purchases, and subscription engagement.
Day-to-Day Responsibilities:
• Own the email and SMS campaign calendar.
• Manage the full customer lifecycle from signup through retention and re-engagement.
• Develop and execute onboarding, retention, skip/cancel-save, and win-back programs.
• Manage subscription lifecycle communications and customer engagement.
• Build, launch, test, and optimize email and SMS campaigns hands-on.
• Analyze campaign performance and use results to improve customer retention and repeat purchases.
• Collaborate closely with Creative, Art Direction, E-commerce, and Brand Marketing teams.
• Execute campaigns directly rather than managing outside agencies.
• Identify opportunities to shorten the time between customer purchases.
• Support increased campaign volume and potential overtime during the holiday season.
Required Qualifications:
• 5 years of hands-on email/CRM experience with the ability to own programs end-to-end.
• Proven experience owning email and SMS programs focused on customer retention and repeat purchases.
• Experience managing the complete customer lifecycle, including signup, SMS, order delivery communications, follow-up, retention, and win-back.
• Hands-on experience owning a subscription platform such as Recharge or Skio.
• Hands-on Klaviyo experience.
• Hands-on Shopify experience required.
• Experience personally executing campaigns and lifecycle programs not solely managing agencies.
• Beauty industry experience required.
• Demonstrated results with relevant brands, platforms, and measurable performance improvements.
• Strong communication skills and ability to clearly articulate objectives.
• Positive, collaborative attitude and ability to have fun while working.
• Comfortable receiving and applying constructive feedback.
• Demonstrated career stability and longevity in previous roles.
• Must be physically located on the West Coast and able to work PST hours.
Preferred Qualifications:
• Relevant educational background.