Digital Content Operations Analyst
Appliances, Electrical, and Electronics Manufacturing
$30.96 per hour
Monday – Friday, 8:00am-5:00pm EST
Westerville, Ohio
6 Month Contract
Candidates within the Columbus, Ohio area MUST be willing to work a hybrid schedule.
What You’ll Do:
Audit and optimize product content across Digital Asset Management (DAM), Product Information Management (PIM), and web platforms
Identify outdated, duplicate, incomplete, inaccurate, or missing content and coordinate updates
Improve digital asset quality through standardized metadata, tagging, classification, naming, and lifecycle management
Improve product information accuracy and completeness by addressing data gaps, duplicate records, and inconsistent product descriptions and attributes
Review and optimize product content on the company website to ensure accuracy, consistency, and alignment with approved product messaging
Coordinate content creation, enrichment, review, approval, and publication with cross-functional teams, including Product Management, Marketing, and Digital Customer Experience
Establish and document scalable content governance processes and workflows
Leverage AI and automation tools for content analysis, classification, metadata generation, product data enrichment, and quality assurance
Develop reporting and metrics to track content quality, audit progress, and ongoing improvements
Drive continuous improvement through standardized processes, clear ownership, and accountability
What We’re Looking For:
Bachelor's degree in Marketing, Business, Information Systems, Digital Commerce, or a related field, or equivalent experience
5-7 years of experience in product content operations, digital commerce, DAM, PIM, web content operations, or related disciplines
Hands-on experience with DAM, PIM, and/or CMS platforms, including product data, digital assets, metadata, and content publishing
Experience with product taxonomy, metadata standards, digital asset governance, and product data enrichment
Experience supporting web content operations, publishing workflows, and content lifecycle management
Experience using AI and automation tools for content classification, enrichment, quality assurance, or workflow automation
Ability to analyze large product datasets and content repositories, identifying gaps, inconsistencies, duplicates, and quality issues
Experience leading cross-functional content or data initiatives and establishing scalable processes
Background in eCommerce, digital commercialization, product marketing, or digital experience teams is beneficial
Experience in B2B technology, manufacturing, industrial, or digital infrastructure environments is a plus
Strong project management, analytical, organizational, and communication skills
Proficiency in Microsoft 365, particularly Excel, PowerPoint, and Teams
Ability to work independently and collaborate across global teams
Apply Today!
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About Dawson
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