CRM Executive
Remote | Premium CRM Consultancy for High-Growth DTC Brands | $2400 - $3900 USD per Month
About Apostle
Apostle is a premium CRM consultancy and growth partner to some of the most recognisable high-growth DTC brands. We became a Platinum partner after only one year of operations, and we have ambitious plans for what comes next.
What sets us apart is simple: senior talent at every touchpoint and a relentless focus on commercial impact. We're growing rapidly and intentionally, building a team of A-players who want to do the best work of their careers.
We operate on a pod model: a small team built around each client book, with dedicated design support from day one. As your book grows, your pod grows with it.
Our delivery team is talented, driven, fun and energised. As we scale, we're committed to keeping people happy, learning and growing. We're not obsessed with structure or management authority; we work as one team.
AI fluency is a hard requirement for this role, not a nice-to-have. CRM agencies need to deliver more as AI rises, so we use AI with a human touch in everything we do, and you'll be expected to use tools like Klaviyo Composer and Claude every day to move faster without lowering quality.
The Role
We're hiring a CRM Executive to own a portfolio of DTC brands end to end.
You'll start with 2–3 brands and grow to 5 as you settle in, becoming the client's strategic lead and the owner of everything your pod delivers. You're accountable for the email and CRM results of every brand in your book, from strategy through to the scheduled send.
This is a client-facing role. You'll run calls, present results and be the senior point of contact your clients trust, while working hands-on in Klaviyo every day.
Strategy & Commercial Impact
Build retention, lifecycle and campaign strategy across Klaviyo and connected apps (loyalty, subscription, SMS)
Own revenue and engagement targets for every account in your book
Grow accounts through upsells, new scope and retainer increases
Client Leadership
Run internal and client calls, report results and present recommendations
Be the senior point of contact clients trust, listening to their needs and making the best call for their business
Production & Quality
Create content calendars, schedule sends and keep all content on track
Write briefs and copy for your designer
Set up and implement flows in Klaviyo
Own technical QA so nothing goes live with mistakes
Troubleshoot across email, SMS and external apps
Use AI tools to speed up copy, builds, QA and reporting without sacrificing accuracy
How You'll Be Measured:
We're transparent about what good looks like. Your performance will be reviewed against:
Ownership:
fully owning your client base
Delivery:
running content end to end, from brief to scheduled send
Accuracy:
owning QA, with nothing going out with mistakes
Commercial impact:
your clients growing in revenue and lifetime with us
Communication:
clear, excellent communication with your team and clients
Longevity:
making Apostle your long-term home and growing with us
Where This Role Leads:
This is a genuine first step on a clear path: Strategic Account Executive → Strategic Account Manager → Director. There are clear salary steps at each stage, and progression is tied to the size of the book you manage. We advertise this role as CRM Executive because it's the clearest name for the work. Internally it's our Strategic Account Executive role, the first step on that path.
A Day in the Life:
Expect a mix of planning and scheduling across your content calendars, writing copy and briefs for your designer, building and QA-ing flows in Klaviyo, and digging into performance to see what's driving revenue (and what isn't). As you settle in, you'll lead more of your client calls and bring them recommendations on where to grow next.
What You'll Bring:
Must-haves
2+ years of hands-on Klaviyo experience, including building flows and campaigns yourself
Experience managing multiple accounts end to end, agency-side or in-house
Technical experience with CRM apps, including loyalty and subscription tools
Daily use of AI tools in your workflow, with real examples of how they improve your output
Strong written copy and a sharp eye for detail
Confident communication with clients and teammates
SMS experience, inside Klaviyo or a dedicated SMS platform
Experience with Shopify and DTC ecommerce brands
Hands-on experience with Klaviyo Composer or Claude in your CRM work
Skills and approach:
Detail-obsessed: you check your work before anyone else has to
Commercially minded: you think in revenue, not just opens and clicks
Willing to learn and develop, and to add to our team culture
A genuine team player
Location:
This role is fully remote, with daily overlap with UK working hours so you can work alongside your pod and clients.
Our Values:
Our values come first. They're the basis of our hiring manager interview, alongside skills and experience:
AI with a human touch:
we use AI in everything we do, with human judgement on every output
One team, not a hierarchy:
we're not obsessed with structure or authority; we work as one
How we work:
respect, loyalty, responsibility and responsiveness within agreed hours
Client and team first:
we listen to each other's and our clients' needs, then make the best call
Salary & Benefits
$2400 - $3900 per month
, depending on experience, plus a
quarterly bonus
Fully remote working
Dedicated design support from day one
Clear progression to Strategic Account Manager and Director, with salary steps tied to your book
Our Interview Process
Three stages
Intro call
(30 minutes) with our recruitment team
Stage 1: Values interview
(45 minutes) with the hiring manager, assessed against our values
Stage 2: Task and Q&A
(60 minutes), a practical CRM task you'll present and talk us through
Apostle is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for everyone we work with.