- Fast-growing pet pet brand
- Working across 3x countries
- Selling supplements for dogs & cats
Tasks
- Creative Direction: Determine Buying Personas, Brand Pillars & content strategy
- Content Plan: Create emotional storytelling through engaging video formats
- Content Sourcing: Strong experience sourcing, briefing, and managing internal creators, influencers and external creators
- Campaign Management: Weekly campaigns on all our Socials
- Brief designers: Provide data-driven insights to creative teams for new assets
- Testing: A/B tests on hooks, copy, CTAs & formats
- Analyze metrics: Track full-funnel data and make informed decisions
- End Goal = Create Sales via Followers + Engagement on our Socials
Requirements
- Experience: 3+ years managing paid social or paid search campaigns
- Copy writing: Strong track record of writing high-converting scripts, hooks, and messaging with emotional story telling
- Testing: Deep understanding of A/B testing concepts & formats
- Scaling: Growing Social Media channels
- Platform expertise: Understanding of creative formats and algorithmic requirements on different platfoms
- Project management: Ability to manage a fast-paced creative pipeline and collaborate smoothly with media buyers.
- Native Bahasa Malaysia
- Very Fluent in English
Benefits
- High degree of autonomy
- Yearly increasing salary
- Yearly growing responsibility inside of company
Requires 3+ years managing paid social or search campaigns, strong copywriting, A/B testing, social media growth, platform expertise, project management, native Bahasa Malaysia, and fluent English.
Key Responsibilities
- directing creatives
- managing campaigns
- analyzing metrics
Job Details
- Category: Marketing
- Seniority: Mid Level
- Commitment: Full Time
- Workplace: Remote — Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
- Languages: Malay, English
About Dr. Paws
A fast-growing pet brand selling supplements for dogs and cats. — Industry: Retail and Wholesale