About the Company
Broth is a fully remote healthcare advertising agency based in the New York City area and part of the Supreme Group integrated platform of independently operated companies. The agency develops strategy and creative for healthcare brands at every stage, from pre-launch planning and brand identity to campaigns, medical storytelling, and omnichannel engagement. Its work combines human creativity with technology, including proprietary AI tools.
Broth partners with companies across rare diseases, hematology, neurology, cardiometabolic conditions, and oncology, including brands developing gene and cell therapies. The agency is particularly experienced in supporting emerging and mid-stage biotechnology companies through hands-on, collaborative partnerships. Over the past three years, Broth has supported 17 product launches and emphasizes teamwork, inclusion, and shared responsibility for quality.
About the Role
Broth is seeking a Senior Copywriter with strong writing skills, conceptual thinking, and an interactive focus. This fully remote role is suited to a creative professional who can turn strategic direction and audience insights into meaningful ideas, engaging digital experiences, and well-developed manuscripts.
The Senior Copywriter will work independently and with multidisciplinary teams across brand assignments, new business opportunities, and internal projects. The role involves managing multiple projects, responding thoughtfully to feedback, adapting to changing priorities, and communicating clearly with colleagues and clients. The successful candidate will take ownership of their work while contributing ideas, developing their craft, and building greater creative responsibility and client visibility.
Key Responsibilities
Develop storyflows and manuscripts that align with the creative brief, strategy, brand tone, and target audience.
Maintain a strong understanding of brand data, annotations, and guidelines while building familiarity with category and competitor information.
Research healthcare categories and brands using publications and resources such as PubMed, ClinicalTrials.gov, and Medscape.
Manage small to mid-sized tactical projects with increasing independence.
Handle multiple assignments simultaneously and seek guidance when needed.
Develop concepts for brands, projects, and new business opportunities.
Use creative briefs and audience insights to translate strategic direction into meaningful ideas and tactics.
Collaborate with Art, Account, Project Management, Medical, Editorial, and other team members to deliver assignments.
Present concepts and manuscripts internally and to clients, clearly explaining the rationale behind the work.
Attend and participate in PRC meetings.
Contribute to workflow and timeline discussions, provide progress updates, and flag challenges early.
Adapt to evolving assignments and business priorities while maintaining attention to detail and quality.
Take ownership of deliverables, communicate proactively, and ask for support when necessary.
Required Qualifications
Bachelor’s degree with a strong foundation in writing and communication.
At least 2 years of copywriting experience, ideally within an advertising or marketing agency.
At least 1 year of healthcare, pharmaceutical, or life sciences agency experience.
Strong writing and conceptual skills.
Excellent organizational skills and the ability to manage multiple projects at once.
Ability to work independently, manage time effectively, and recognize when guidance is needed.
Clear communication skills and a collaborative approach to working with multidisciplinary teams.
What Makes You a Great Fit
You bring your own perspective, experiences, and ideas to creative assignments.
You adapt to changing priorities and are willing to contribute wherever needed.
You communicate proactively, share updates, ask clear questions, and keep colleagues informed across time zones.
You take initiative, follow through on commitments, and manage your work without constant supervision.
You welcome feedback, learn from colleagues, and share knowledge with others.
You are comfortable exploring AI and digital tools, learning new systems, and finding more effective ways to work.
You approach new challenges positively, treat people well, and value both strong work and a supportive team culture.
How to Apply
Submit your résumé along with either a link to your online portfolio or a PDF showcasing your creative work.