Hi there! We are South and our client is looking for a
Content & SEO Specialist!
Note To Applicants
Eligibility: This position is open to candidates residing in Latin America.
Application Language: Please submit your CV in English. Applications submitted in other languages will not be considered.
Professional Presentation: We encourage you to showcase your professional experience by including a Loom video in the application form. While this is optional, candidates who provide a video presentation will be given priority.
Interview Policy: The use of artificial intelligence (AI) tools during interviews are strictly prohibited.
Note: As part of the final stages of our hiring process, candidates may be asked to provide professional references for a reference check. If hired, you may also be asked to update your LinkedIn profile :)
The Core Job
(Non-Negotiable)
These Four Areas Define Success In This Role
AI-Assisted Blog Content → CMS Publishing
You will execute a structured content strategy that includes keyword research, content briefs, and a hub-and-spoke architecture already in place.
Your responsibility is to turn briefs into high-quality, published content.
Use AI tools (ChatGPT, Claude, or similar) to generate first drafts from content briefs and keywords
Rewrite and refine AI output so it reads natural, human, and brand-consistent
Fact-check, improve clarity, and ensure editorial quality (no “AI-sounding” content)
Publish 2–4 blog posts per week into a CMS (proper formatting: H1/H2/H3, meta title, meta description, slug)
Source and integrate relevant visuals for every post (hero images, diagrams, screenshots where relevant)
Ensure images are contextually relevant, correctly sized, and include alt text
Add internal links following the hub-and-spoke structure
Implement FAQ schema markup where applicable (training provided)
Maintain tracking in the content calendar (status, publish date, URL, performance notes)
Weekly Newsletter
Own a weekly email newsletter sent to a B2B audience (sales and revenue professionals).
Draft one newsletter per week in an email platform (e.g., Klaviyo or equivalent)
Curate 2–3 external insights (industry news, posts, tools, studies)
Write concise commentary and framing around each item
Include links to newly published content
Maintain a clear, non-promotional tone focused on value and relevance
Schedule, test, and send each issue
Monitor open and click-through rates weekly and flag performance trends
LinkedIn Content (1–2 Posts Weekly)
Manage consistent organic presence on LinkedIn.
Write 1–2 posts per week for a company LinkedIn page
Avoid generic “corporate thought leadership” tone — keep it specific, practical, and grounded
Pull insights from blog content, product use cases, customer conversations, or sales insights
Create or source supporting visuals (screenshots, simple graphics, text-based visuals)
Schedule posts using a social scheduling tool or native platform
Monitor engagement and flag important comments or mentions for response
Template Pages & Gated Content
Build and publish downloadable, conversion-focused content assets.
Write landing page copy for template downloads (based on provided briefs)
Format templates into usable assets (PDF, Slides, or Docs)
Publish gated landing pages in CMS with email capture integration
Ensure proper metadata, internal linking, and conversion flow
Maintain consistency between page copy and downloadable asset
Who This Role Is For
This role is for someone who is highly proficient in AI-assisted content production and can maintain quality at volume.
Required Skills
Strong experience using AI writing tools effectively (knows the difference between edited output and raw AI content)
Ability to write clearly, directly, and without corporate or filler language
Experience publishing content in a CMS environment
Strong organizational skills and ability to manage workload independently
Ability to source relevant, context-aware visuals
Comfortable receiving editorial feedback and iterating quickly
Strong Plus
Experience with CMS platforms (e.g., Webflow or similar)
Email marketing experience
Basic SEO understanding (metadata, structure, internal linking)
Experience writing for B2B audiences (sales, revenue, or SaaS context)
Familiarity with CRM ecosystems
Experience with LinkedIn content creation and distribution
Schedule
: Monday to Friday, 9 AM – 6 PM ET
Compensation
: USD salary
Location
: 100% remote opportunity
If this opportunity sounds good to you,
send us your resume!