Job Description:
• Build, QA, and deploy campaign assets (emails, landing pages, forms, and event promotions) using Marketo program templates and tokens.
• Configure and execute campaigns according to documented processes and best practices.
• Manage campaign execution workflows in Asana—managing tasks, timelines, dependencies, and status updates.
• Proactively communicate risks, resolve blockers, and ensure campaign milestones stay on track.
• Maintain strict QA standards across all campaign assets prior to launch to ensure flawless execution and proper audience targeting.
• Review campaign results and identify opportunities to improve campaign execution.
• Utilize AI tools to streamline execution tasks, support QA, and improve delivery speed.
Requirements:
• Proven hands-on experience building and launching campaigns in Marketo, including program templates, tokens, smart campaigns, emails, landing pages, and forms.
• Experience working in campaign operations or marketing operations, with responsibility for end-to-end campaign execution.
• Strong organizational skills with experience managing projects and workflows within a project management platform.
• Exceptional attention to detail with a demonstrated ability to deliver accurate, high-quality work under deadlines.
• Ability to work independently while collaborating effectively with cross-functional marketing partners.
• Comfortable learning established processes and becoming productive quickly with minimal supervision.
• Experience using Asana for campaign or project management.
• Experience using AI tools to improve productivity.
Benefits: