“Sanitas is a global healthcare organization expanding across the United States. Our services include primary care, urgent care, nutrition, lab, diagnostic, health care education and resources for our patients. We strive to attract professionals who believe in our mission, vision and are dedicated to the service of our patients and their families creating a memorable experience through compassion, respect, and kindness.”
Job Summary
The Business Development Specialist is responsible for driving patient growth and increasing awareness of Sanitas Medical centers and Sanitas Care model within the local community. This role develops and maintains strategic relationships with brokers, employers and communication organizations, and referral sources to generate qualified leads, increase patient acquisitions and support membership growth goals.
Essential Job Functions
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Business Development and Relationship Management
- Develop and maintain relationships with insurance brokers, employers, community organizations, chamber of commerce and other referral sources.
- Identifies and cultivates new business opportunities that drive patient growth and membership enrollment.
- Conducts regular outreach activities including in person visit presentations, networking events and community engagement activities.
- Proactively engages in outreach activities (e.g., cold calling prospects, email campaigns, etc.)
- Represent Sanitas at health fairs, community events, broker meetings and employer sponsored events.
- Community Outreach
- Builds strong community partnership that increases brand awareness and patient engagement.
- Coordinates educational workshops, wellness programs and outreach initiatives.
- Ownership of assigned territory and responsible for developing community outreach strategies
- Serves as a brand ambassador for Sanitas in their local market.
- Lead Generation and Growth
- Generate qualified leads for primary care and Sanitas Care.
- Support enrollment efforts by educating prospective patients and partners on Sanitas services and value proposition.
- Collaborates with brokers to convert leads to active patients and members.
- Tracks and manages pipeline sales activities within CRM systems.
- Cross Functional Collaboration
- Partners with marketing, operations, patient experience and clinical teams to support growth initiatives.
- Assist in developing local market strategies and community engagement plans.
- Ensure compliance with all regulatory and organizational requirements.
- Reporting and Performance Management
- Maintains accurate records of outreach activities, leads, referrals and conversion outcomes.
- Meets and monitors performance against established growth and enrollment goals.
- Maintains reports detailing business development activities and results.
- Perform other duties as assigned.
Qualifications
Supervisory Responsibilities
This position has no supervisory responsibilities.
Required Education
- High School diploma or equivalent.
Required Experience
- 1+ years of customer service experience.
- 1+ years of experience in a medical, healthcare, or patient-facing environment.
Required Licenses and Certifications
- N/A
Required Knowledge, Skills, and Abilities
- Basic computer and data entry skills.
- Ability to maintain confidentiality and work independently.
- Effective communication and interpersonal skills.
- Energetic and adaptable in fast-paced or event-based settings.
Preferred Qualifications
- Experience in community outreach, patient engagement, or public relations is preferred.
- Familiarity with primary care, value-based care, or health insurance concepts is preferred.
- Experience using CRM platforms or scheduling systems is preferred.
- Previous involvement in healthcare marketing or community health education is preferred.
Financial Responsibilities
- This position does not currently have financial responsibilities.
Budget Responsibilities
- This position does not currently have budget responsibilities.
Languages
- Advanced English is required.
- Bilingual Spanish or Creole is preferred.
Travel
- Frequent travel required to community locations, events, and Sanitas Medical Centers.
- Must be available to work flexible schedules, including evenings and weekends, based on event needs.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
While performing the duties of this job, the employee is:
- Regularly required to stand, walk, and use hands to operate tools and equipment.
- Frequently required to reach with hands and arms, bend, balance, kneel, crouch, crawl, push, and pull.
- Required to lift and move up to 10 lbs regularly, 30 lbs frequently, and 50 lbs occasionally.
- Must have vision capabilities including close vision, distance vision, peripheral vision, depth perception, and focus adjustment.
Environmental Conditions
- Primarily indoor work environment with exposure to noise levels that may require speaking above ambient noise.
- Occasionally exposed to outdoor weather conditions including heat, cold, humidity, and rain during community events.
Physical/Environmental Activities
Please confirm for the following questions if these working conditions are encountered Occasionally (1-33% of time on the job), Frequently (34-66% of time on the job), Constantly (67-100% of time on the job), or Not Applicable N/A
- Must be able to travel to multiple locations for work (i.e. travel to attend meetings, events, conferences). Frequently (34-66% of time on the job.
- May be exposed to outdoor weather conditions of cold, heat, wet, and humidity. Occasionally (1-33% of time on the job)
- May be exposed to outdoor or warehouse conditions of loud noises, vibration, fumes, dust, odors, and mists. N/A
- Must be able to ascend and descend ladders, stairs, or other equipment. N/A
- Subject to exposure to hazardous material. N/A
We are an Equal Opportunity/Protected Veteran/Disabled Employer committed to creating a diverse, inclusive, and equitable culture for our employees and communities.
This job description is not intended to be a complete list of all responsibilities, duties or skills required for the job and is subject to review and change at any time, with or without notice, in accordance with the needs of the company. Since no job description can detail all the duties and responsibilities that may be required from time to time in the performance of a job, duties and responsibilities that may be inherent in a job, reasonably required for its performance, or required due to the changing nature of the job shall also be considered part of the jobholder’s responsibility.
High school diploma or equivalent; 1+ years customer service experience; 1+ years in medical, healthcare, or patient-facing environment; advanced English; frequent travel to community locations and events; flexible schedule including evenings and weekends.
Key Responsibilities
- developing relationships
- generating leads
- conducting outreach
Skills & Tools
CRM
Job Details
- Category: Sales
- Seniority: Entry Level
- Commitment: Full Time
- Workplace: Remote — Doral, Florida, United States
- Languages: English
About Sanitas
A global healthcare organization expanding across the United States, offering primary care, urgent care, nutrition, lab, diagnostic, health care education and resources for patients. — Industry: Healthcare